Virtual Event: Take your Identity to Make it Work

  • 17th Sep'20
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Long before the outbreak of a pandemic, marketing experts attended live and recorded presentations online for professional development. But, eventually, virtual events are evolving rapidly. 

COVID has accelerated the pace of virtual event advancement as forthcoming attendees strived alternative professional development opportunities and ways to stay connected with their professional population. Solutions providers, prevented from participating in live events, investigated alternative ways to identify prospects. 

Interest in virtual events is likely to remain high, as the timeline for retrieval to in-person events remains uncertain. 

 

Ways to Pull off a Virtual Event

The best way to pull of the virtual events with flying colours with the help of a lot of planning and work that goes into them behind the scenes. Various tips and tricks are used to make the virtual event successful. 

 

Read the links below to know some tips and tricks to pull off virtual events with flying colours.

3 ways to burn and pull of virtual event:

https://www.entrepreneur.com/article/352925

 

Creating a successful virtual event:

https://www.convinceandconvert.com/content-marketing/how-to-create-a-successful-virtual-event-for-your-company/

 

Virtual events and technology:

https://techcrunch.com/2020/07/16/techcrunch-talks-virtual-events-and-event-technology/

 

5 things to keep virtual event keep going:

https://www.forbes.com/sites/forbesbusinesscouncil/2020/07/10/five-things-to-keep-in-mind-when-going-virtual-with-your-event/

 

7 easy steps:

https://www.socialtables.com/blog/event-planning/virtual-event-planning/

 

Strategy to Shift to Virtual Event 

Virtual events procure an experience that is different from physical events for attendees and exhibitors or sponsors. The ordeal is so different, it’s unfortunate that the event analogy and terminology was adopted to characterize virtual events.

 

Read the links below to understand the strategies to shift to virtual events.

7 tips to turn the physical event into the virtual event:

https://www.thinkific.com/blog/virtual-event/

 

Virtual event ideas:

https://www.eventmanagerblog.com/virtual-event-ideas

 

10 expert tips to host virtual events:

https://www.creativebloq.com/advice/virtual-event-tips

 

30 tips and tricks to host the virtual event:

https://www.eventbrite.com/blog/tips-and-tricks-to-hosting-a-successful-online-event/

 

12 top strategies:

https://www.socialtables.com/blog/event-planning/strategies-for-marketing-virtual-events/

 

Pros and Cons of Virtual Event

Events are a big part of the proficiency professional’s ecosystem. People travel long distances to meet others from their industry, listen to the specialized network with their peers. Above all this generates value for all stakeholders.

But is there a favourable way to do this? As the world is changing and we are seeing a lot more virtual conferences, events & meetups popping up everywhere. It comes with some pros and cons.

 

Click on the links to understand pros and cons of virtual events.

Pros and cons of strategy event:

https://opensource.com/article/20/6/virtual-events

 

Virtual event vs physical events:

https://www.6connex.com/blog/virtual-events-vs-physical-events-pro-con-list/

 

https://www.proglobalevents.com/blog/virtual-events-pros-cons/

 

Future Reality of the Virtual Event

In the near future events and other meeting options are shifting towards the virtual platforms. The future holds a lot especially after this pandemic outbreak.

 

Visit the links to know about the future of virtual events.

The future of virtual event:

https://medium.com/@brettking/the-future-of-virtual-events-7693648d4f58

 

Why virtual events are the future?

https://medium.com/point-nine-news/why-virtual-events-are-the-future-8a659ec2d692

 

A virtual event is new normal:

https://venturebeat.com/2020/04/11/virtual-events-are-the-new-normal-heres-how-to-plan-one/

 

The new and virtual reality of the event:

https://contentmarketinginstitute.com/2020/03/reality-virtual-events/

 

A virtual event is the future of business gatherings:

https://www.socialmediatoday.com/news/virtual-events-and-the-future-of-business-gatherings-in-the-post-covid-19-e/577641/


 

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Sources/References:

*Note: The content published above was made in collaboration with our members.

About the author:

Sareen Yasmin, OpenGrowth Content Team

"I believe my fingers can transform thoughts into immortal memories and lessons for the rest of the world."

Her passion includes creative writing, reading and playing around words. She is looking forward to bringing some change with the power of pen and thoughts. Mic and pen are her best friends.


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