He started his career with Helpage India as one of the founding members. He was one of the key members in establishing the NGO as a pivotal agency inthe care of the elderly.
His work at Helpage brought him in contact with Ogilvy & Mather Advertising.He switched over from Helpage to O&M and thereafter grew steadily over the next 10 years into management. His work at O&M included working on keyclients like the Murugappa Group.
He quit O&M to start his own agency Counter Point Advertising. During this period, he worked largely on building the brands of Cavin Kare - ChikShampoo and Meera Herbal - into multi crore brands. He was awarded the prestigious brand building award by the Advertising Club of Madras for his work.
In 1995, Naresh exited the advertising industry and started Crestcom International operations in India along with Lakshmi Vasan.
In the last 3 decades Naresh has led Crestpoint Consultants and establishedthe company as a leading leadership development company.He has personally trained over 20,000 Managers across industries in the last3 decades.He has also done extensive work with senior leadership teams in facilitating strategic offsite sessions. Where relevant, he uses outbound methodologies inchange and team enablement workshops. He has created a digital program entitled “Facilitation skills”, which is beingused internationally by Crestcom to train facilitators globally. In addition to delivery, Naresh is also known for his learning design andstrategy skills. He has been instrumental in designing several path-breaking learning transfer methodologies.
He is the author of the book “UnManage” on Leadership (https://www.amazon.in/Unmanage-Naresh-Purushotham/dp/1798902745). He is a passionate lover of Carnatic music and a trained Veena player. He has given concerts both in India and abroad.
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