“Most people don't know why they're doing what they're doing. They imitate others, go with the flow, and follow paths without making their own.”
― Derek Sivers, Anything You Want
About the Author
Derek Sivers is an American writer, musician, programmer, and entrepreneur. He is best known for being the founder and former president of CD Baby, an online CD store for independent musicians. CD Baby was started accidentally in 1997 and it went on to become the largest seller of independent music on the web, with over $100M in sales for over 150,000 musician clients.
Derek Sivers graduated from Berklee taking professional music as a major in 1990. He entered as a guitarist and came out a self-proclaimed “everything guy” after studying voice, composition, piano, songwriting, music synthesis, and production.
Sivers won the World Technology Award and was described by Esquire Magazine as “one of the last music-business folk heroes” in 2003. In 2008, Sivers sold CD Baby and gave the proceeds to a charitable trust for music education keeping with his philanthropic ethos.
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About the Book
In the book Anything You Want, Sivers opens about his journey and the lessons learned along the way of creating CD Baby and building a business that is close to his heart. As you move through the book pages, Sivers says you do not need a visionary master plan, loads of funding, or a brilliant team to start a business. All you really need is GENEROSITY.
CD Baby was not a planned business of Derek Sivers, when he started CD Baby, he was not planning on building a major business. He was a successful independent musician who just wanted to sell his CDs online. He started in 1998 by helping his friends sell their CDs and in 2000, he hired his first employee. In 2003, eight years later, he sold CD Baby for $22 million.
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