Sustainable consumption is the usage of products and services in a way that minimizes the effect on the climate so that human needs can be met not only in the present but also for future generations. When sustainable consumption is practised, resources are used wisely and waste products and pollution are underrated. The main way to achieve this is by doing more and better with less. In other words, we can find ways to meet our wants and desires without consuming our planet's finite natural resources.
Ethical Consumerism is the idea that consumers can, and should, act out a range of ethical values and beliefs and seek any of a range of ethical objectives through how they spend their money in the market. It generally indicates that purchasing decisions are a way of formulating values into action.
There are two key criticisms of ethical consumerism, one is practical and the other is ethical.
The practical concern involves the difficulty that consumers confront in finding and acting on the relevant information. In most cases, consumers know relatively little about how the products they buy were produced, or about the values of the people or companies, the produced them.
One ethical concern regarding ethical consumerism is almost related to the practical concern: if the relevant information is not accurate, then ethics-based purchasing may be counter-productive.
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Sustainable Consumerism in South Africa
South Africans are highly fascinated by environmental and sustainable space;
• Understanding which environmental and social issues resonate with South African consumers will allow industries to better communicate with this developing target: water conservation, access to clean drinking water, quality of education and poverty in South Africa are high concerns.
• Quality of and access to healthcare are also crucial ‘health’ concerns among South African consumers.
• While South Africans have made a conscious effort to eat healthier than they used to, food safety and genetically engineered food create interest among the majority of South Africans.
• The South African community is increasingly watchful of what companies are working out and how it affects the environment and society; having a strong and transparent corporate social duty and responsibility strategy is crucial.
• The South African consumer feels their own government, foreign governments and corporations should be performing a better job in protecting the environment.
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We, at OpenGrowth, promotes the usages of environment-friendly product. For further details, let us know in the comment section.
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