There was a time when having a mobile phone was a big deal. But now, when you step out of your house, every person you meet owns a smartphone. Take a glance at your routine: the first thing you see in the morning and the last thing you check at night is your phone. Isn't it? We are so dependent on our phone that it has become an essential part of our lives. There are a huge number of people using smartphones, and this number of users will be increasing to leaps and bounds every passing day.
Smartphone users in India are projected to reach over 760 million in 2022, and worldwide the users will exceed 3.8 billion. The number of mobile users in India is equal to the entire population of the USA which makes it one of the most popular destinations for smartphone companies.
But, the question is, what do they use in their phones? And the answer is quite simple: a variety of apps!
Your phone is nothing more than a box without apps. When estimated an average of 90% of the time people spend on mobile apps, and this year the pandemic has just worked as the fuel in the fire. From shopping to taking doctor’s appointments, buying groceries, booking a table at your favourite restaurant, everything is just a click away.
And this figure is estimated to grow over the years. Now, you know how bigger the mobile app market is!
Have a look at mobile app uses and revenue data
According to a report, average phone users use at least one app daily and install 60-90 apps. Not only that, they usually spend more than 2 hours on mobile apps. According to App Annie, annual app downloads are projected to increase up to 258 billion by 2022, and consumer spending in mobile apps will be $157 billion. When compared to 2017, it shows an increase of 45% and 92% respectively.
In addition to that, around 100,000 new Android apps are released in the Play Store every month. And, 75% of apps are usually opened once, and then users never come back, so you need to have a brilliant app idea.
In 2019, the total downloaded apps were 204 billion, and the numbers increased unbelievably during the lockdown.
Seeing this figure, the first thing which came to my mind is the words by Janice H. Reinold, a strategist at Rosetta Marketing
“In today’s modern world, people are either asleep or connected.”
Let me guess! you are thinking of setting up a mobile app startup! Am I right?
So, here is some mobile app startup idea in 2022:
1. e-Commerce apps
India is fastly pacing towards Digital India and this digital transformation will increase India’s total internet user base to 829 million by 2022. An increase in the use of the internet has triggered the Indian ecommerce business and it is expected to grow to US$ 200 billion by 2026. Also, the revenue of India’s e-commerce is expected to increase from US$ 39 billion in 2017 to US$ 120 billion in 2020 which is the highest in the world.
Keeping the needs of users in mind you can develop an ecommerce app with the help of Augmented Reality (AR) Technology. It is an enhanced version of the real physical world, a system that fulfils three basic features: a combination of real and virtual worlds, real-time interaction, and accurate 3D registration of virtual and real objects. With the help of an app based on this technology, users can try room decor, clothes, makeup, jewellery, anything virtually. You can even use a mobile app tracking tool to monitor how users interact with your app.
Must-Read: How to Make Customer Friendly Apps?
2. On-demand app
What changes do apps like Swiggy, Zomato, Uber, Ola, etc have brought, is known to everyone! Just a click and things are available at your doorsteps. Literally, everything is at your fingertips!
A report by Harvard Business reveals that on average, the on-demand economy is worth $57.6 billion, and experts believe that in the coming times this industry will act as a game-changer. Also, the latest PwC report pointed out that the market for on-demand mobile apps will reach $335 billion by the year 2025.
So, buckle up! These are the apps that allow you to order anything, exactly when you need it. Be it a ride, food, salon, package delivery, or anything else. On-demand apps are reshaping and redefining the way we live.
3. AI-Powered chatbots app
The market is becoming more competitive with each passing day, and to cope-up with it, companies need to work 24 hours and reply to customers’ queries faster. Of course, this can not be done by humans. So, several industries such as retail, BFSI, healthcare, etc, are using virtual assistants like chatbots.
A chatbot is an AI-powered application used to conduct an online conversation via text or text-to-speech with humans or customers to solve a problem or answer a certain query. According to a technology review by MIT 90% of the business reported faster complaint resolution with the bots.
In 2019, the chatbot market was USD 17.17 billion, and it is projected to reach USD 102.29 billion by 2025. So, develop your AI-powered app now and become a part of this mammoth industry!
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4. Travel planning app
2021 has been a tough year, and one thing people missed the most is travelling. People love to travel, with families or without families, irrespective of their age, and incomes.
Not only that, travel is an important spending priority for many people. Around 20% of all travellers are Millennials, and they take around 7.4 trips per year on average. This figure will definitely rise in the coming years as people will try to catch up to the places they could not due to the sudden outbreak of coronavirus.
The world is full of amazing places. Develop a mobile app that suggests destinations based on the people’s queries related to travel or provide a travel package.
5. Suggesting money investment ideas
All our life, we work harder, and our savings are the result of those hard works. Real estate is one fixed and common area when it comes to investment.
People tend to do their own research rather than relying on others when it comes to investment. So, develop an app, where investors can consult market experts, researchers, and analysts that can predict the market better and give potential investment ideas.
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6. Book sharing app
People love to read, but they do not want to spend too much money on buying expensive books or visiting a library. Most of us prefer to download the pdf format and read it on our phones, laptops, or tablets. Book sharing apps can help us access the books and share them with others.
The users can register on the app and have access to the content from different genres. They can even make an e-book collection and can share the collection with others.
This app will target modern-day readers and learners who prefer technology over hard copy. Also, the developer can introduce premium subscription options to enable users to read rare and expensive books.
7. Gift delivering app
It is not always possible to be physically present at your loved one’s home for a party or some other occasion. But, even if you can not be there, you want to make them feel special. Isn’t a gift delivering app a perfect choice for it?
You can divide the gifts into different categories that will make it easier for users to select. They can select one of their choices, complete the payment process, and add the address where they want it to be delivered. You can also add one more feature called a money-back guarantee in case of gifts not delivered timely.
8. Finding an online tutor app
The coronavirus pandemic has turned the whole world upside down. It hurts the economy, the automobile sector, pharma, tourism, among others. This sudden wave has changed the education system as well. And as a result of this, we are shifted to online classes now. And to help cope up with the syllabus, students need extra classes.
Besides, parents are also avoiding having a home tutor every day. Grab this opportunity and provide online tutors to the one who needs them. Develop an app that will help students find teachers based on their location, skills, experience, and fees per hour. You can even bring tutors and students on the same platform to conduct classes.
9. Health tracking and food planning
People are now more concerned about their health and food. Everyone can not afford to have a personal dietitian or go for a regular medical checkup. Health tracking apps will be helpful to them. They can check their health every day with the help of ap and keep track of their diet.
You can add multiple features like easy to cook recipes, food tips, etc. You can also add nutrition information for each recipe present on the app. In addition to that, you can collaborate with any grocery store from where people can shop their required items, and get them delivered home.
10. Book a table
We are all interested in enjoying meals with our loved ones at our favourite restaurants, but none of us wants to wait outside the restaurant or go there some other day to book a table.
You can make it easier for them by developing an app where people can book a table in advance at a restaurant according to their preferred time and enjoy their dining experience. Additional features like customer feedback, images of restaurants, ratings can be added to help users select one of their choice and budget.
Comment below and let us know your startup ideas for 2022.
We, at OpenGrowth, are continually looking for trending startups in the ecosystem. If you want to know any further information about the startup ecosystem or have any mind-boggling ideas, do refer our other blogs.
